A GREAT EXHIBITION FOR "MADE IN FRANCE"
On 18 and 19 January 2020 the President of the Republic decided, for the first time, to open the doors of the Elysée to French manufacturers. The idea was to show the diversity, quality, and dynamism of what is manufactured throughout France. At the inauguration evening Emmanuel Macron underlined the main challenge: By choosing a product manufactured in France and not manufactured elsewhere, you have the power to support your country, your economy, your jobs and your fight for the ecology"
This Exhibition at the Elysée Palace made it possible for several companies from every department of France and Overseas to showcase various objects and innovations. Presided by Agnès Pannier-Runacher, secretary of State with the Minister of Economic Affairs and Finances, and composed of 10 people recognised for their commitment in favour of Made in France, a selection committee chose 120 products out of 1750 candidates. For more information: www.elysee.fr
Among the selection criteria was clearly French manufacture but also an ethical approach towards sustainable development. These companies are playing a key role because, thanks to them, French people can adopt committed and responsible consumption.
SPHINX – A LOUNGER AT EASE BOTH INDOORS AND OUTDOORS
This event showcased SPHINX TUNDRA, the emblematic product of LAFUMA MOBILIER's premium Privilège collection. With its robust frame made of high-strength HLE steel tube, its high back and wide seat, the SPHINX represents the ultimate lounge chair, a real invitation to comfort and relaxation. SPHINX TUNDRA is covered with a flexible and padded technical fabric, designed for use indoors/outdoors which provides great resistance to the weather and to everyday wear and tear.
FRENCH CREATOR AND MANUFACTURER SINCE 1954
It is great recognition for LAFUMA MOBILIER, a unique brand in the world of outdoor furniture. In its 60 years' existence, it has not stopped innovating while remaining faithful to its DNA. At the intersection of design inspired by Bauhaus architecture and French Chic. Since 2014, the brand has achieved Guaranteed French Origin certification in recognition of its industrial commitment and warranty of the quality of its products. With its two sites of design and production, the historic site in Anneyron (Drôme) and its Lallemand subsidiary (Ain), it is a player committed to the economic development of its region and prioritises local hiring. The brand plays a key role in the local ecosystem by developing partnerships with brands or companies of the territory which share the same values.
Two other Drôme companies were selected for their respective ethics and know-how. The brands 1083 and Papeteries de Montségur were present at the event alongside LAFUMA MOBILIER. 1083 showed its Jeans 103 Superflex Denim Indigo, jeans made up using biological cotton, certified GOTS. As for Papeteries de Montségur, specialised in the production, printing and transformation of silk paper, it presented papidol paper», paper bearing an olfactory identity.
Among the 120 products selected, there was special reference to Vosges, Le Jacquard Français with its collection of white flax table linen. Also ENO, from Deux-Sèvres in 79, which presented its enamelled cast iron Plancha units (guaranteed for life!).
FROM THE ELYSEE TO THE CHATEAU OF VERSAILLES
This "Great Exhibition" comes as part of a widening of the Made in France show led by the Presidency. On this occasion, LAFUMA MOBILIER had the opportunity to be invited to the 3rd edition of the "Choose France" summit in Versailles, an event designed to showcase French products with international decision-makers and investors. Two SPHINX TUNDRA provided a friendly lounger space in a special reception area.